Transport Stream Switching Market - Popularity of On-demand Services Drives Demands

Global transport stream switching market is experiencing decent growth owing to the increasing adoption of live streaming and video on demand services in developing economies such as Asia Pacific and Middle East & Africa. Furthermore, increasing adoption of digital advertisement is anticipated to fuel the growth of the global transport stream switching market during the forecast period.
One of the major factors responsible for the growth of the transport stream switching market is the increasing adoption of optimized video codecs for broadcasting at improved quality and reduced bitrates which is expected to supplement the growth of transport stream switching market during the forecast period.
The global transport stream switching software is further classified into transport stream processing, transport stream splicing, regional television, content replacement or blackout, ad insertion (Ai) (Dynamic Ad insertion), logo insertion, audio/subtitle insertion, and channel in a box. Similarly, transport stream switching services are further segmented into consulting, system integration, and maintenance. Among the software segment, transport stream processing held the largest share in 2016 and is anticipated to grow at a decent growth rate during the forecast period.
The channel in a box and ad insertion segments are anticipated to grow at prominent growth rate during the forecast period and are anticipated to contribute approximately 27% by 2025. Amongst the services segment, consulting services are expected to view a decent growth, growing at a CAGR of 9.5% during the forecast period 2017 to 2025 and contribute largest share towards the global transport stream switching market.
Based on streaming type, the transport stream switching market is segmented into live streaming, linear TV, and video on demand streaming. Video on demand streaming segment contributed maximum market share towards the global transport stream switching market in 2016 and is expected to grow at healthy CAGR during the forecast period 2017 – 2025 owing to increasing preference over linear television.
The end use segment of global transport stream switching market is categorized as broadcasters and operators, BFSI, education, healthcare and others. In 2016, broadcasters and operators segment contributed the largest market share in the global transport stream switching market. 

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