Streaming Media Device Market - Easy Connectivity with Electronic Devices Enhance Growth

The competitive landscape in the global streaming media devices market is fairly consolidated as a few players hold a dominant share, observes Transparency Market Research. Investments in technological innovations, product differentiation, feature-rich products, and affordable pricing are expected to be some of the key strategies of the companies operating in the global market. Apple, Google, Microsoft, and Roku are some of the important players in the global streaming media devices market.
The ongoing technological development of streaming devices has led to gradual replacement of CDs and DVDs, which were previously used for education or entertainment. The convenience of storing or live-streaming content on various types of media devices has garnered a wide consumer base in recent years. Furthermore, the wide availability of internet that enables streaming of content has also propelled market growth in recent years.
The report also suggests that introduction of content streaming websites such as Netflix and YouTube has also prompted several end users to invest in streaming devices such as smart TVs, gaming consoles, and media streamers. The major trend supportive to growth of streaming media devices is the rising production of in-house web series, which is anticipated to lift the demand for video content over the coming years. The streaming media devices support wireless streaming as well as wired streaming using a cabled LAN.
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Streaming media device market is bifurcated by type, by application, by end-use and by geography. By type, the global streaming media device market is categorized into smart TV’s, gaming console and media streamers. Among these, smart TV and gaming console segment are the major segments which are expected to fuel the growth of streaming media device market over the forecast period.
The application based segmentation includes gaming, real-time entertainment, social networking, e-learning and web browsing. On the basis of end-use, the streaming media device market is segmented into commercial and residential.

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